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TikTok-approved perfumes? 🤔

Photo by cottonbro

TikTok: the home of viral dance crazes and iconic memes. It’s no secret that TikTok has impacted our society as it offered a sense of escape at a time when we craved it. Since then, communities have sprung up from the nifty app, each one bonded by their common interest in cooking, dance, ASMR, and – you guessed it — even perfume.

Have you ever checked out “#PerfumeTok”? If you haven’t yet, be warned— you might just fall into a rabbit hole. Kidding aside, this community of fragrance lovers trade tips, tricks, and under-the-radar scents on the app.

You wouldn’t think that perfumes and TikTok would mix so well, but you’ll be surprised to know that #PerfumeTok already has 3.3B views! To give you an idea which perfumes are making a name on the platform, here’s a quick rundown of the best recommendations #PerfumeTok has graciously blessed us with. 

Glossier, You

Let’s start off with what’s considered a constant in #PerfumeTok— You, by Glossier. The aroma opens with a sparkling bright note, pleasantly surprising the senses. This is followed by a hearty hit of sweet woodsy heart, balanced by a creamy freshness. Your body chemistry reacts to the scent, emitting a new note each time.

Maison Francis Kurkdijan Paris, Baccarat Rouge 540

Regarded as an OG in the community, this sophisticated aroma can be described as a “poetic alchemy”. Countless attempts were made to dupe this iconic fragrance, but none have reached the sensuality the original brings. With a sophisticated blend of breezy jasmine, blooming saffron, and the freshness of cedar, this perfume is sleek, bright, and it caresses your skin like no other scent out there. 

Discover this perfume at LUXE+ Collection.

Ariana Grande, Cloud Eau de Parfum

Let’s face it: Celebrity fragrances had a bad rep early on, but don’t let that scare you off from Ariana Grande’s fragrance offering. Cloud has a sweet and lovely profile that features a layer of sophistication to it without being too cloying. A spritz will greet you with sweet floral scents of pear and lavender. Plus, it gives off a creamy hint of creme de coconut and blonde wood. The best part about it is it's affordable. What more could you ask for?

Discover this perfume at LITE For Her Plan.

Clean Reserve, Warm Cotton

Sometimes, our olfactory senses need a break from complex profiles. Enter– Warm Cotton by Clean Reserve, a clean fragrance that makes a statement with its freshness and lightness. This elegantly-concocted scent transports you to a world of freshness akin to fresh laundry. It’s so good that some users say they wear it before going to bed. This is vital to people who know that smelling clean is also a beautiful statement to make. 

Maison Margiela, Replica Jazz Club

We’re ending our list with smooth jazz– that is in the form of Replica Jazz Club. This perfume paints the world with a warm and spicy aroma perfect for a sensual time. Its leather, tobacco, and vanilla are elevated for that warm, musky trail, immediately followed by bright primofiore lemon and pink pepper to leave you wanting more. 

Discover this perfume at LUXE+ Collection.

Which TikTok-approved scent will you try?

TikTok trends come and go, but we’re sure #PerfumeTok is here to stay. As you look for recommendations, take this opportunity to discover what you like and don’t like in a perfume. You don’t have to try these trendy fragrances all at once anyway. Take your time and enjoy the ride.

If you’re still bamboozled by the number of scents to choose from, we’re here to tell you that you don’t need to be overwhelmed anymore! Simply sign-up to Scentses + Co’s monthly subscription so you can have a consistent supply of various scents to try.


• The best perfumes on the planet according to TikTok. (2022, June 23). Getthegloss. https://www.getthegloss.com/beauty/tiktok-best-perfumes-fragrances-perfumetok

• Forbes, J. (2022, January 28). 21 Fragrances TikTok Can’t Stop Talking About in 2022 — Reviews. Allure. https://www.allure.com/gallery/tiktok-popular-fragrances

• Kenzie, M. (2022, February 2). Here is our round up of the 10 best fragrances according to TikTok. RUSSH. https://www.russh.com/best-tiktok-fragrances/

• McMullen, S. (2021, July 22). 7 fragrances we love thanks to TikTok. Finder.Com.Au. https://www.finder.com.au/tiktok-perfume-picks

• The Perfumes That Are All Over TikTok. (2021, October 18). ShopTheTrendBlog. https://www.shopthetrendblog.com/post/the-perfumes-that-are-all-over-tiktok

• Santino, C. (2021, October 24). 12 TikTok Perfumes That Went Viral For Very Good Reason. The Zoe Report. https://www.thezoereport.com/beauty/tiktok-perfumes

• Singapore, E. (2022, January 27). The 12 Perfumes Trending On Tiktok For You To Try In 2022. ELLE SINGAPORE. https://elle.com.sg/2022/01/05/the-12-perfumes-trending-on-tiktok-for-you-to-try-in-2022/

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